ROLE

Motion Designer

GENRE

Podcast Branding / Motion Graphics

YEAR

2026

Starts with a license plate: WTB 806. That’s it. If you’re from here, that’s all you need. Behind it, a West Texas scene builds — crescent moon, a cowboy on horseback, oil derricks, desert brush, sun rays stamped across the back like an old postcard.

No trend-chasing, no big swing for a wider audience. Just bold type, local imagery, and Panhandle colors doing their job. Each piece drops in with its own beat so the reveal has rhythm instead of dumping everything at once.

This plays before every episode. It tells you who the show’s for before anyone says a word — West Texans, for West Texans. Not trying to be anything else.

Themes

• Regional identity as brand strategy
• The 806 as shorthand for belonging
• Classic Americana filtered through Panhandle pride
• Simplicity as a statement of confidence